{"id":45,"date":"2024-03-22T17:04:13","date_gmt":"2024-03-22T17:04:13","guid":{"rendered":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory"},"modified":"2026-06-24T11:18:43","modified_gmt":"2026-06-24T11:18:43","slug":"school-choice-kickoff-the-jobs-to-be-done-theory","status":"publish","type":"episode","link":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory","title":{"rendered":"School Choice Kickoff &amp; the &#8220;Jobs to Be Done&#8221; Theory"},"content":{"rendered":"<p><strong>Why are millions of families rethinking traditional education\u2014and what are they choosing instead?<\/strong> In this episode of <em>American Classroom<\/em>, hosts Jared Taylor and Lindsey Crosland launch a new series on the dynamic landscape of school choice in America. Drawing on the insights of Harvard economist Clayton Christensen, they explore how the &#8220;Jobs to Be Done&#8221; theory explains why families are moving away from one-size-fits-all schooling.<\/p>\n<p>From the departure of over a million students from public schools to the rise of micro-schools and hybrid homeschooling, discover the motivations behind this educational shift. Jared and Lindsey also share personal stories that highlight what families are really looking for: safety, joy, and a deeper connection to learning.<\/p>\n<\/p>\n<p>Resources:<\/p>\n<p>Innovators Dilemma by Clayton Christensen: <a target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"https:\/\/www.amazon.com\/Innovators-Dilemma-Revolutionary-Change-Business\/dp\/0062060244\">https:\/\/www.amazon.com\/Innovators-Dilemma-Revolutionary-Change-Business\/dp\/0062060244<\/a> <\/p>\n<p>Jobs to be Done: <a target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"https:\/\/hbr.org\/2016\/09\/know-your-customers-jobs-to-be-done\">https:\/\/hbr.org\/2016\/09\/know-your-customers-jobs-to-be-done<\/a> <\/p>\n<p>When Only a Milkshake Will Do the Job: <a target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"https:\/\/www.youtube.com\/watch?v=sXYm-CVzPQ0\">https:\/\/www.youtube.com\/watch?v=sXYm-CVzPQ0<\/a> <\/p>\n<p>Families on the New Frontier: <a target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"https:\/\/www.christenseninstitute.org\/publications\/microschools-families\/\">https:\/\/www.christenseninstitute.org\/publications\/microschools-families\/<\/a> <\/p>\n<p>RealClear Education: <a target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"https:\/\/www.realcleareducation.com\/\">https:\/\/www.realcleareducation.com\/<\/a><\/p>\n","protected":false},"featured_media":46,"template":"","meta":{"_acf_changed":true,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false},"class_list":["post-45","episode","type-episode","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>School Choice Kickoff &amp; the &quot;Jobs to Be Done&quot; Theory - American Classroom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"School Choice Kickoff &amp; the &quot;Jobs to Be Done&quot; Theory - American Classroom\" \/>\n<meta property=\"og:description\" content=\"Why are millions of families rethinking traditional education\u2014and what are they choosing instead? In this episode of American Classroom, hosts Jared Taylor and Lindsey Crosland launch a new series on the dynamic landscape of school choice in America. Drawing on the insights of Harvard economist Clayton Christensen, they explore how the &#8220;Jobs to Be Done&#8221; [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory\" \/>\n<meta property=\"og:site_name\" content=\"American Classroom\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-24T11:18:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/americanclassroom.show\/wp-content\/uploads\/2025\/05\/episode-0ebf4ae3ed8ded2bd9e0b4590fb97e06-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory\",\"url\":\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory\",\"name\":\"School Choice Kickoff &amp; the \\\"Jobs to Be Done\\\" Theory - American Classroom\",\"isPartOf\":{\"@id\":\"https:\/\/americanclassroom.show\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#primaryimage\"},\"image\":{\"@id\":\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#primaryimage\"},\"thumbnailUrl\":\"https:\/\/americanclassroom.show\/wp-content\/uploads\/2025\/05\/episode-0ebf4ae3ed8ded2bd9e0b4590fb97e06-scaled.jpg\",\"datePublished\":\"2024-03-22T17:04:13+00:00\",\"dateModified\":\"2026-06-24T11:18:43+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#primaryimage\",\"url\":\"https:\/\/americanclassroom.show\/wp-content\/uploads\/2025\/05\/episode-0ebf4ae3ed8ded2bd9e0b4590fb97e06-scaled.jpg\",\"contentUrl\":\"https:\/\/americanclassroom.show\/wp-content\/uploads\/2025\/05\/episode-0ebf4ae3ed8ded2bd9e0b4590fb97e06-scaled.jpg\",\"width\":2560,\"height\":2560},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/americanclassroom.show\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Episodes\",\"item\":\"https:\/\/americanclassroom.show\/?post_type=episode\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"School Choice Kickoff &amp; the &#8220;Jobs to Be Done&#8221; Theory\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/americanclassroom.show\/#website\",\"url\":\"https:\/\/americanclassroom.show\/\",\"name\":\"American Classroom\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/americanclassroom.show\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"School Choice Kickoff &amp; the \"Jobs to Be Done\" Theory - American Classroom","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory","og_locale":"en_US","og_type":"article","og_title":"School Choice Kickoff &amp; the \"Jobs to Be Done\" Theory - American Classroom","og_description":"Why are millions of families rethinking traditional education\u2014and what are they choosing instead? In this episode of American Classroom, hosts Jared Taylor and Lindsey Crosland launch a new series on the dynamic landscape of school choice in America. Drawing on the insights of Harvard economist Clayton Christensen, they explore how the &#8220;Jobs to Be Done&#8221; [&hellip;]","og_url":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory","og_site_name":"American Classroom","article_modified_time":"2026-06-24T11:18:43+00:00","og_image":[{"width":2560,"height":2560,"url":"https:\/\/americanclassroom.show\/wp-content\/uploads\/2025\/05\/episode-0ebf4ae3ed8ded2bd9e0b4590fb97e06-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory","url":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory","name":"School Choice Kickoff &amp; the \"Jobs to Be Done\" Theory - American Classroom","isPartOf":{"@id":"https:\/\/americanclassroom.show\/#website"},"primaryImageOfPage":{"@id":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#primaryimage"},"image":{"@id":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#primaryimage"},"thumbnailUrl":"https:\/\/americanclassroom.show\/wp-content\/uploads\/2025\/05\/episode-0ebf4ae3ed8ded2bd9e0b4590fb97e06-scaled.jpg","datePublished":"2024-03-22T17:04:13+00:00","dateModified":"2026-06-24T11:18:43+00:00","breadcrumb":{"@id":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#primaryimage","url":"https:\/\/americanclassroom.show\/wp-content\/uploads\/2025\/05\/episode-0ebf4ae3ed8ded2bd9e0b4590fb97e06-scaled.jpg","contentUrl":"https:\/\/americanclassroom.show\/wp-content\/uploads\/2025\/05\/episode-0ebf4ae3ed8ded2bd9e0b4590fb97e06-scaled.jpg","width":2560,"height":2560},{"@type":"BreadcrumbList","@id":"https:\/\/americanclassroom.show\/?episode=school-choice-kickoff-the-jobs-to-be-done-theory#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/americanclassroom.show\/"},{"@type":"ListItem","position":2,"name":"Episodes","item":"https:\/\/americanclassroom.show\/?post_type=episode"},{"@type":"ListItem","position":3,"name":"School Choice Kickoff &amp; the &#8220;Jobs to Be Done&#8221; Theory"}]},{"@type":"WebSite","@id":"https:\/\/americanclassroom.show\/#website","url":"https:\/\/americanclassroom.show\/","name":"American Classroom","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/americanclassroom.show\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/americanclassroom.show\/index.php?rest_route=\/wp\/v2\/episode\/45","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/americanclassroom.show\/index.php?rest_route=\/wp\/v2\/episode"}],"about":[{"href":"https:\/\/americanclassroom.show\/index.php?rest_route=\/wp\/v2\/types\/episode"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/americanclassroom.show\/index.php?rest_route=\/wp\/v2\/media\/46"}],"wp:attachment":[{"href":"https:\/\/americanclassroom.show\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=45"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}